Brand Marketing

Attached is the the marketing deck I created for CoatChex in May of 2014proposing a partnership with Adidas.

Monster Inc. Branding Strategy

Attached below is the branding strategy proposal I developed for Monster, Inc.

Allergy Assist

Attached below is my proposal for the mobile application and website "Allergy Assist"- which allows users to track and identify restaurants in Bloomington, IN that can accommodate their allergy restrictions.

The combination of restaurant ratings and user-driven reviews help create a supportive community in the Bloomington area, as well as provide a valuable resource to both the allergen community and area restaurants. The rating scale within the app is derived from a combination of objective criteria scores, use of the top eight allergens, and customer ratings.

#IUPuckYeah

In order to raise awareness of Indiana University's D1 Club Hockey Team, my team launched a digital marketing campaign including an ARG with many measurable KPI's.

Thrive Zero IMC Plan

Attached below is the Integrated Marketing Communications (IMC) Plan I developed for the Kelley School of Business I-Core Case.

Create a Passion

Attached below is the business plan for a non-profit business concept I developed in 2012.

Create a Passion is a non-profit organization that provides instrumental mentoring programs for grade school and middle school students in the Bloomington, IN area. This program is a direct response to the lack of art programming in public schools as well as the increased cost of musical instruction.

Create a Passion’s goal is to create a passion and commitment in young people that will promote personal goal settings, self-discipline, skill development, individualism and reassert a sense of hope for the future.